UPSIDE DOWN_Our World our Time AW 22/23

UPSIDE DOWN Our World Our Time – This collection for autumn / winter 2022-23 refers to the instability of the times we live in within the framework of the COVID 19 pandemic and Third World War thread, sometimes locked up and other times with freedom, nothing is as it was, everything has changed. Intuition makes it best to remain still, standing still and motionless, while life continues to go by at high speed, especially in digital and virtual environments. With this proposal, a trip is made through a decadent virtual environment, in a video game format with the models convulsed and paralyzed in time, our time. Many of the garments on display are designed and made using the experimental pattern design method Accidental Cutting, the intellectual property of Eva Iszoro, designer and founder of the Accidental Cutting brand. This time the experimentation also extends to the textile design of prints, scanning everyday objects, many of them worthless such as brushes, rulers, plastic bags, which are mixed with pieces of Accidental Cutting jewelry methacrylate cutouts and the brand’s label. In this collection, a single avatar is used, that of Eva Iszoro, that becoming the virtual reproduction of the designer in an element that actively participates in the show. The music was composed by Johnny Paradiso @johnnyinparadise. This collection was presented three days before the Russian invasion of Ukraine.

“Activity carried out with the support of the City Hall of Madrid ” / “Proyecto realizado con el apoyo del programa de ayudas a la creación y la movilidad del Ayuntamiento de Madrid”

This video was created exclusively for the official schedule of London Fashion Week, February 2022. 3D design of clothes and objects, animation, lighting and filming by Eva Iszoro. The music for this film was composed by Johnny Paradiso, @johnnyinparadise.